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An ambigram is a indicated term, art form or other symbolic representation whose elements retain meaning when interpreted or viewed from an alternative direction, perspective, or orientation.
The meaning of the ambigram might either change, or continue to be the same, when interpreted or seen from different perspectives.
Douglas R. Hofstadter explains an ambigram as a "calligraphic design that handles to press two different readings into the selfsame group of curves." Different ambigram performers (sometimes called ambigramists) may create very different ambigrams from the same expression or words, differing in both form and style.
Discovery and popularity
The initial known non-natural ambigram dates to 1893 by artist Peter Newell. Although better known for his children's catalogs and illustrations for Tag Twain and Lewis Carroll, he released two catalogs of invertible illustrations, in which the picture turns into a different image completely when turned upside down. The final page in his publication Topsys & Turvys provides the phrase The ultimate end, which, when inverted, reads PUZZLE. In Topsys & Turvys #2 2 (1902), Newell finished with a variance on the ambigram in which THE END changes into PUZZLE 2.
The Verbeek remove "The UpsideDowns of old man Muffaroo and little lady Lovekins" used ambigrams in 3 consecutive pieces in March,1904, but normally the format of the utilization was avoided by this remove of expression balloons.
From June to September, 1908, the British regular monthly The Strand shared a series of ambigrams by differing people in its "Curiosities" column. Of particular interest is the fact that all four of the individuals submitting ambigrams assumed them to be always a exceptional property of particular words. Mitchell T. Lavin, whose "chump" was published in June, had written, "I think it is in the only word in the English language which has this peculiarity," while Clarence Williams composed, about his "Bet" ambigram, "Possibly B is the one notice of the alphabet that will produce such an interesting anomaly."
In 1969, Raymond Loewy designed the rotational NEW MAN ambigram emblem, today which is still in use. The mirror ambigram DeLorean Motor Logo design was first found in 1975.
John Langdon and Scott Kim each assumed that they had developed ambigrams in the 1970s also. Langdon and Kim are most likely both artists who've been most responsible for the popularization of ambigrams. John Langdon produced the first reflection image logo design "Starship" in 1975. Robert Petrick, who designed the invertible Angel company logo in 1976, was also an early on impact on ambigrams.
The earliest known published mention of the word ambigram was by Hofstadter, who attributed the origin of the word to conversations among a little group of friends during 1983-1984. The initial 1979 edition of Hofstadter's G?del, Escher, Bach highlighted two 3-D ambigrams on the cover.
Ambigrams became more popular as a result of Dan Dark brown incorporating John Langdon's designs in to the story of his bestseller, Angels & Demons, and the Disc release of the Angels & Demons movie includes a bonus chapter called "This is an Ambigram". Langdon also produced the ambigram that was used for a few versions of the book's cover. Brownish used the true name Robert Langdon for the hero in his novels as an homage to John Langdon.
In music, the Grateful Dead have used ambigrams several times, including on the albums Aoxomoxoa and North american Beauty.
In the first series of the British show Halloween, the show's number and inventor Derren Brown uses cards with rotational ambigrams. These cards can read either 'Trick' or 'Treat'.
Although the words spelled by most ambigrams are relatively short long, one Dvd movie cover for The Princess Bride movie creates a rotational ambigram out of two words: "Princess Bride-to-be," whether viewed right aspect or upside down up.
The Transformers movie series have logos that are a automatic robot face whether looked at right part up or upside down. You can find two such logos, one for an Autobot, and one for a Decepticon.
In 2015 iSmart's logo design using one of its travel chargers travelled viral because upside-down it read "+Jews!" The company mentioned that "...we learned a powerful lessons of what not to do when creating a logo."
Types of Ambigram
Ambigrams are exercises in graphic design that play with optical illusions, symmetry and visual conception. Some ambigrams feature a romantic relationship between their form and their content. Ambigrams usually belong to one of the categories:
3-Dimensional
- A design where an subject is presented that will appear to read several characters or words when seen from different sides. Such designs can be generated using constructive solid geometry.
Chain
- A design where a phrase (or sometimes words) are interlinked, creating a repeating string. Letters are usually overlapped and therefore a expression will start partway through another expression. Sometimes chain ambigrams are presented by means of a circle.
Dihedral
- An all natural mirror-image ambigram comprising numerical digits.
Figure-ground
- A design where the spots between the words of 1 term form another expression.
Fractal
- A version of space-filling ambigrams where the tiled phrase branches from itself and then shrinks in a self-similar manner, developing a fractal. See Scott Kim's fractal of the term "TREE" for an animated example.
Mirror-image
- A design that may be read when mirrored in a reflection, as the same expression or term both ways usually. Ambigrams that form different words when viewed in the mirror are also known as glass door ambigrams, because they could be printed on a glass door to be read differently when entering or exiting.
Multi-Lingual
- An ambigram that may be read a proven way in one terms and other ways in another type of words. Multi-lingual ambigrams can exist in every of the many styles of ambigrams, with multi-lingual perceptual shift ambigrams being eye-catching specifically.
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