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An ambigram is a phrase, talent or other symbolic representation whose elements sustain meaning when viewed or interpreted from an alternative course, point of view, or orientation.
This is of the ambigram may either change, or stay the same, when viewed or interpreted from different perspectives.
Douglas R. Hofstadter identifies an ambigram as a "calligraphic design that handles to press two different readings into the selfsame group of curves." Different ambigram music artists (sometimes called ambigramists) may create completely different ambigrams from the same word or words, differing in both style and form.
Popularity and discovery
The initial known non-natural ambigram dates to 1893 by musician Peter Newell. Although better known for his children's literature and illustrations for Tag Twain and Lewis Carroll, he released two literature of invertible illustrations, in which the picture turns into a different image when turned upside down entirely. The final page in his book Topsys & Turvys provides the phrase THE END, which, when inverted, reads PUZZLE. In Topsys & Turvys #2 2 (1902), Newell concluded with a deviation on the ambigram where the last end changes into PUZZLE 2.
The Verbeek remove "The UpsideDowns of old man Muffaroo and little girl Lovekins" used ambigrams in 3 consecutive pieces in March,1904, but usually the format of this strip avoided the use of term balloons.
From to September June, 1908, the English regular monthly The Strand shared some ambigrams by different people in its "Curiosities" column. Of particular interest is the actual fact that four of people submitting ambigrams believed them to be a unusual property of particular words. Mitchell T. Lavin, whose "chump" was published in June, published, "I believe it is in the only phrase in the English language which has this peculiarity," while Clarence Williams composed, about his "Gamble" ambigram, "Possibly B is the one letter of the alphabet that will produce such an interesting anomaly."
In 1969, Raymond Loewy designed the rotational NEW MAN ambigram brand, today which is still in use. The mirror ambigram DeLorean Motor Logo design was first found in 1975.
John Langdon and Scott Kim also each believed that that they had developed ambigrams in the 1970s. Langdon and Kim are most likely both artists who have been most accountable for the popularization of ambigrams. John Langdon produced the first reflection image custom logo "Starship" in 1975. Robert Petrick, who designed the invertible Angel brand in 1976, was an early influence on ambigrams also.
The earliest known published reference to the word ambigram was by Hofstadter, who attributed the origin of the word to conversations among a small group of friends during 1983-1984. The original 1979 edition of Hofstadter's G?del, Escher, Bach included two 3-D ambigrams on the cover.
Ambigrams became more popular consequently of Dan Brown incorporating John Langdon's designs into the storyline of his bestseller, Angels & Demons, and the DVD release of the Angels & Demons movie includes a bonus chapter called "That is an Ambigram". Langdon also produced the ambigram that was used for a few variants of the book's cover. Brown used the name Robert Langdon for the hero in his novels as an homage to John Langdon.
In music, the Grateful Deceased have used ambigrams many times, including on the albums Aoxomoxoa and North american Beauty.
Inside the first group of the British show Trick or Treat, the show's coordinator and originator Derren Brown uses cards with rotational ambigrams. These cards can read either 'Trick' or 'Treat'.
Although the words spelled by most ambigrams are relatively brief long, one DVD cover for The Princess Bride-to-be movie creates a rotational ambigram out of two words: "Princess Bride," whether looked at right aspect or upside down up.
The Transformers movie series have logos that are a robot face whether seen right part up or ugly. You will find two such logos, one for an Autobot, and one for a Decepticon.
In 2015 iSmart's logo design using one of its travel chargers proceeded to go viral because upside-down it read "+Jews!" The ongoing company observed that "...we learned a robust lessons of what not to do when creating a company logo."
Types of Ambigram
Ambigrams are exercises in graphical design that play with optical illusions, symmetry and aesthetic belief. Some ambigrams include a romantic relationship between their form and their content. Ambigrams usually fall under one of the categories:
3-Dimensional
- A design where an subject is provided that can look to learn several letters or words when seen from different angles. Such designs can be produced using constructive sturdy geometry.
Chain
- A design where a term (or sometimes words) are interlinked, developing a repeating string. Letters are usually overlapped and therefore a word will start partway through another expressed term. Sometimes chain ambigrams are presented in the form of a circle.
Dihedral
- A natural mirror-image ambigram comprising numerical digits.
Figure-ground
- A design in which the spaces between the letters of 1 expression form another portrayed term.
Fractal
- A version of space-filling ambigrams where in fact the tiled phrase branches from itself and then shrinks in a self-similar manner, developing a fractal. See Scott Kim's fractal of the term "TREE" for an animated example.
Mirror-image
- A design that can be read when shown in a mirror, as the same term or term both ways usually. Ambigrams that form different words when viewed in the mirror are also called glass door ambigrams, because they could be paper on the cup door to be read in a different way when exiting or stepping into.
Multi-Lingual
- An ambigram that can be read a proven way in one terms and another way in another words. Multi-lingual ambigrams can exist in all of the many styles of ambigrams, with multi-lingual perceptual transfer ambigrams being eye-catching specifically.
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